Joey Morman
    My name is Jo-Ellen (Joey) Morman, and I am the founder of and the driving force behind The Fitness Connection. In addition to a BS in Business Administration, I am ACE (American Council on Exercise) educated and W.I.T.S. (World Instructor Training School) certified. I am also a Certified Heart Zones Personal Trainer. It is unfortunate that there are so many certifying associations where one can become certified just by passing an on-line exam or taking a "crash" course that offers one day of lecturing and no hands-on experience. There is no governing body. This means that anyone can become a certified fitness trainer even if they have no fitness background. I truly believe that certification is extremely important and W.I.T.S. provides a compact training course of thirty hours of core knowledge and hands-on training. Credentials

    Even more important to me than certification, is my years of fitness experience. I have been actively involved in fitness since 1984. I regularly invest time into continuing education courses and seminars as well as self-study courses in all areas of health and fitness and I diligently integrate principles of exercise and nutrition into my own lifestyle. The idea for developing a fitness training business came to me after spending most of my adult life making fitness and sports a priority life choice, second only to my family and my fondness for eating!

    Originally, I began working out to stay in control of my weight. It had nothing to do with feeling better, getting strong, being healthy. All those things just happened as a result of staying fit. For years, I shared my fitness knowledge with anyone who would listen, teaching, sometimes preaching (!) to relatives, friends, and friends of friends. I taught them how to use weights to tone and what aerobic exercise (cardio) to perform to help lose weight.

    But something changed as I headed to my forties. I noticed that it was becoming more difficult to keep the weight off. I was not feeling good about myself. The same routines were no longer working, and I knew I had to do something different. So I made the decision to train for six months for the Marine Corp. Marathon in Washington D.C. and completed it. It is one of my proudest life accomplishments.

    After the marathon, I lost interest in long distance running and decided to challenge myself to training for a triathlon. I engaged the commitment of my husband and a good friend and together we learned how to train. Over a period of 2 years I completed 5 triathlons ranging from a sprint triathlon to an Olympic length triathlon (1 mile swim, 26 mile bike, 6 mile run). I used that combination training (swimming, biking, running) to keep the weight off. During that period of my life, I picked up friends along the way who wanted to try racing and I helped train them. It was a great learning experience for me. I substantially increased my knowledge about health, fitness and training people. It is also when I discovered the benefits of Heart ZoneTraining.

    Then came my babies – three between the ages of 42 and 44! That was the turning point for me. Gone were my 8-10 hours per week of training time. "Baby" weight was added to my figure and was refusing to budge. After spending several years studying and reading everything I could find on health, losing weight and fitness and experimenting with different weight training routines and cardio combinations, it became increasingly clear that what worked in my twenties isn't what works in my forties. I needed to change everything. It isn't just weight training or just cardio that keeps the weight off; in fact, it isn't even a combination of the two. Nor is it straight dieting.

    To truly succeed in your weight loss efforts, you have to change the way you eat and combine it with the right weight training routine and cardio exercise for your body type and metabolism. Once you have that combination working for you, you get an additional bonus. YOU FEEL GREAT ABOUT YOURSELF! And that's the connection. Feeling great about yourself begins with The Fitness Connection.

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